How we do outreach · Everyspot

01 · Media owners

We sell on your behalf.

If you own ad space (a billboard, screens, a venue, a newsletter or a channel), we work as your sales agent:

We agree the terms with you in writing before we pitch anyone for your space.
We pitch suitable local businesses on your behalf, with a concept mockup of their ad on your space, clearly labelled as a concept.
We stay the single point of contact until the booking is confirmed, so the advertiser deals with one clear offer.
Listing is free. We only earn a commission, agreed with you per deal, when your space is booked.

We don't send cold group emails that share one business's contact details with another.

02 · Businesses

A person approves every message.

AI helps us find timely reasons to advertise (an opening, an event, a season) and draft a proposal. A person reviews every message before it is sent, because AI can get details wrong.

We never use fake "you've been selected" claims, pretend to be the media owner, invent urgency, or write misleading subject lines. Every message says who it is from and how to stop hearing from us.

03 · The rules

The spam rules we follow.

Australia: Spam Act 2003

Commercial electronic messages need the recipient's consent (express or inferred), must identify the sender, and must include a working unsubscribe. Inferred consent can come from an address being conspicuously published for that role with their agreement, with no notice refusing unsolicited messages, where the message is relevant to that role. Sources: ACMA, Avoid sending spam · Spam Act 2003, Schedule 2.

In practice this means we prefer phone, LinkedIn or an in-person visit for a first contact in Australia, and only email addresses that a business publishes for that purpose.

United States: CAN-SPAM Act

The FTC's guide says the law covers all commercial email, including business-to-business: accurate sender details, no deceptive subject lines, identify the message as an ad, include a valid postal address, and honour opt-outs within 10 business days. Source: FTC, CAN-SPAM Act: A Compliance Guide for Business.

Email providers

We follow Gmail's sender guidelines for authentication and easy unsubscribes. Source: Google, Email sender guidelines.

04 · Your choices

Stop anytime.

If we contacted you and you'd rather we didn't, reply "unsubscribe" or email hello@everyspot.media and we will stop within 5 working days. For questions about how we found your details, email the same address.

How wereach out.